Temba Bavuma is better known for his cricketing ability but he is also very active in mentoring kids from underprivileged backgrounds in South Africa. He is giving them the opportunity to have a chance in life and take the world on as equals with the more affluent kids. His foundation is not only working on helping kids, it is also involved in building sporting facilities. Here is an interview that I did with Temba. For more information about his foundation go to https://www.facebook.com/TBF011/
The PR and communications company that is: • In tune with cutting edge, innovative and integrated PR strategies that combine traditional, online and social media. • In tune with achieving measurable results and ensuring ROI • In tune with creativity and innovation • In tune with media trends and what drives news • In tune with strategic media partnerships which maximise key message delivery • In tune with imaginative yet practical and inspirational tools to drive your PR
Showing posts with label 'Intune communications and Entertainment. Show all posts
Showing posts with label 'Intune communications and Entertainment. Show all posts
Friday, May 1, 2020
Interview with Proteas Legend Temba Bavuma about his Foundation and the kids that he mentors
Temba Bavuma is better known for his cricketing ability but he is also very active in mentoring kids from underprivileged backgrounds in South Africa. He is giving them the opportunity to have a chance in life and take the world on as equals with the more affluent kids. His foundation is not only working on helping kids, it is also involved in building sporting facilities. Here is an interview that I did with Temba. For more information about his foundation go to https://www.facebook.com/TBF011/
Friday, April 17, 2020
Is Influencer marketing the way to go?
Following our recent video, we have received inquiries asking for more
information on influencer marketing and whether this is relevant during and
after the Covid-19 times, and here is our experience and what we believe could
well be the way forward.
At Intune we have used this strategy in many of our campaigns over the
years, with quite a lot of success. When the strategy has not worked well, the
learning has been that you need to be very careful when selecting who you use
as your influencer. After all, that person will be advocating the brand that
you have spent years building.
The clothing industry, particularly those organisations who use online
sales channels, often use influencers. There are case studies showing multi-million
dollar industries built on this strategy. The majority of companies dabble with
the use of influencers when a situation arises – specials, an event, launching
a brand etc.
Influencer marketing is relatively new and is evolving quickly. It is
important to know that there are mandatory rules regarding the use of
influencers and it is now required to include ’ “sponsored by” when posting and
there is an organisation, the Advertising Code of Practice on Social Media’ - introducing
rules and regulations that are constantly being updated.
When the strategy first emerged companies were using celebrities at
enormous cost. They usually wrote the copy for them and it often came across as
stilted and unauthentic. In the worst cases, the celebrities promoted the brand
on its social platforms, but on their own platforms, in their own voices, they
would be promoting a competitor.
We have come a long way since those days. In targeting the Millennial,
or the snowflake generation we have learnt that they generally have a short
attention span and get offended easily, so, ‘phoney’ advertising doesn’t go
down well. Campaigns that worked at the time were quickly forgotten. There were
a few posts and it was over. There was no longevity for the brand.
Enter the micro influencers. They may have fewer followers than the
celebrities, but they tend to be seen as credible, authentic, experts in their particular
fields with good reputations. While some celebrities can reach a far bigger
audience, these marketers can directly reach a target market and align with
regular people. They are able to build a strong bond with customers through
impactful messaging and so they can create sales or build awareness of a brand,
a campaign or a CSR programme.
There is very little to differentiate between the thousands of similar
products in the marketplace and research has shown that consumers are too busy
and don’t have time to research what is best for them or their family. So,
their propensity is to purchase based on recommendations and this is where the
influencer is valuable.
How to contract an influencer:
1.
Pick the influencer that is best for your brand.
There are agencies that specifically place influencers, but they might not know
your brand and they may suggest an unsuitable candidate. So, it’s best to meet the
person first and to make sure that they tie in with your brand and your company
ethos.
2. Be
sure that the influencer knows your brand thoroughly and knows what is expected
from them. The return on investment that you expect must be clear from the
start.
3. The
influencer must convey the brand message in his or her own style, using his or
her unique tone. Let them write the copy themselves, with the brand team’s
guidance.
4. The
online messaging coming from the influencer should be blended with the corporate
posts that are shared by the organisation.
5. A
longer contract is best to entrench the brand message
6.
Have regular discussions with the influencers to
keep them on board, keep them passionate about your brand and make them know
that you value their support.
Over the years we have had some classic bloopers with influencers, so you
need an excellent understanding of what does and doesn’t work. We can laugh about it now, but it wasn’t
funny at the time!
In comes Covid-19 – how will this affect influencers?
This is an interesting question and only time will tell. The Covid-19 pandemic
has had a dramatic effect on global economies and many companies across the
world will come out of this battle scarred and it is predicted that this could
well mean the slashing of budgets – marketing and sponsorships could well be in
the firing line. But this is where influencers could be valuable.
Stats coming out in the last couple of weeks have seen an overwhelming increase
in social media traffic and the length of time we spend on the different
platform. We have seen into celebrity homes, heard how they are managing and noted
their frustrations and fears are the same as ours.
Brands that have used celebrities and other influencers in their
Covid-19 messages have had incredible traction.
The World Health Organisation effectively used celebrities to promote
sanitising, social distancing and the importance of lockdown. Adidas is using David Beckham and family to
promote exercising at home, Liverpool is using all their players and
particularly their coach, Jurgen Klopp, to keep their fans updated and show
empathy and support during this hard time.
This is merely a few. What we know is that the what the world needs now
is empathy, compassion and unity.
We believe there is and will definitely be a place for influencers during
and after lockdown. Covid-19 is not
going way! Sanitising and social
distancing will continue for a year or longer.
The world is not the same and brands will continue to use influencers to
help drive the message of compassion and empathy.
In conclusion, it is back to basics as marking teams wade through
unchartered territory. There are no rules or worksheets on marketing in a
pandemic. Consumers are online at the moment and they are spending more time
there! There is a captive audience and brands need to contribute to the
conversation. Using influencers/celebrities to be heard is a very good option.
Wednesday, November 13, 2013
Okiep High School pleased with performances at the Sanlam Kay Motsepe Schools Cup
Okiep
High School finished 6th overall at the national finals of the
Sanlam Kay Motsepe Schools Cup – six places ahead of their Northern Cape rivals
and provincial winners, Rietvale, who are seasoned campaigners at this stage of
the tournament.
That’s
quite an achievement says Clive De Jongh, team coach and principal of the
school, who points out that they have had no prior experience at this level.
“This was the first time we qualified while Rietvale have won the provincial
finals before, so it was quite an achievement for us to finish well ahead of
them,” he said.
“The
competition was tougher than we expected and there were no easy games,”
explains De Jongh. But the tournament opened the door for an unbelievable
experience for two of my players as they were selected to travel to
Johannesburg and participate in a Mamelodi Sundowns camp in November.”
The two
–are the coach’s nephew, Gian De Jongh, a striker, and midfielder Lugiano
Knopp.
“Personally
I learned that I need to prepare for next year’s tournament much earlier than I
did this year - I am already drawing up the training schedule,” De Jongh said.
“Most of the team that competed this year will be eligible for participation
next year, so that will be a big advantage.”
The
coach says the standard of play at the finals was extremely high. “The academy
teams were very good, in particular, but I am pleased with my boys as we kept
to the game plan and managed to close players down, preventing scoring
opportunities.”
The
biggest challenge facing the team was the 24 trip they took to get to the
venue. “The boys were tired, so they did not play well in their first game
losing 2 – 0 to Louis Botha Technical High School (Free State).”
De
Jongh has 29 years of experience in coaching and holds SAFA level 1 and 2
coaching certificates. He is very involved in soccer in his community
being chairman of Schools football in Okiep and implemented an under-10 soccer
league in the town. He is also the school’s tennis coach, and is proud to have
coached South African tennis player, Jeff Coetzee.
“Our
school is based in a very poor area but I managed to get the Department of
Sports, Art, Culture and recreation to build us a state of the art multipurpose
sports combo field.”
De
Jongh has been very impressed with Sanlam as a sponsor. “I think Sanlam is an
ideal brand to associate with soccer as we all need to learn more about
financial planning. I look forward to hearing more about Sanlam and how the
company can help us all build up our asset bases.”
Results of Northern Cape Schools
HTS Louis Botha 2 vs. Okiep 0
Okiep 3 vs. East High 0
Okiep 1 vs. Ndamase 0
Okiep 3 vs. Eric Nxumalo 2
Clapham 2 vs. Okiep 0
Okiep 1 vs. Benny’s Sports 1
Okiep 0 vs. Mondale 0
Rietvale 0 vs. Harmony 3
Clapham 6 vs. Rietvale 0
Sebetwane 1 vs. Rietvale 1
Rietvale 0 vs. Freedom Park 1
Rietvale 2 vs. FK Tjiane 1
Freedom Park 1 vs. Rietvale 1
Rietvale 1 vs. Executive Academy 1
Tuesday, November 12, 2013
Proteas suffer their first defeat in the KFC Mini-Cricket Kids vs Proteas Tour.
Belvue Primary
School was the first team to defeat the Proteas in the KFC Mini-Cricket Kids vs
Proteas Tour. With a 33 run win on the 5th of November in Cape Town,
they got the KFC Mini-Cricket kids back into the series after the Proteas won
the first two matches of the seven match series.
The Proteas and
the Belvue Primary School teams on the day were both mixed sides, providing a
great example to all young boys and girls who are getting active with KFC Mini-Cricket
across the country that cricket is not a sport for males only.
Winning the toss
and electing to field, the Proteas were up against it right from the start.
With batting being the strength of the Belvue team, they used it to their
advantage early on dispatching Shabnim Ismail and Thami Tsolekile to all parts
of the field.
The expected
nerves seem to do little to hinder the youngsters against their more seasoned
opposition, but just as everything was going great for the KFC Mini-Cricket
kids thanks to knocks from Rubin Deppe, Joshua Plaatjies and David Wagner,
Alexis le Breton got the Proteas back into the game with two wickets in her
first over.
There was little
time for celebration for the Proteas team however, as Nicole Numan and Geneva
Fillies put Belvue back on the front foot with some inspired stroke making
while Rory Kleinveldt battled to find his rhythm. Once they departed, it was
then time for Wilma Jones’ son Jesse to show what he was capable off.
Wilma, who’s
friend Lana Knipe was the 3rd winner in the KFC Mini-Cricket kids vs
Proteas Tour competition and nominated Belvue Primary School to play against the
Proteas, believes her son will be the next Jacques Kallis.
She was filled
with excitement as he strode to the crease, but he was sadly bowled first ball
by Mosline Daniels. After that initial setback though, he partnered with
Waalied Adams and put together a formidable partnership that took the KFC
Mini-Cricket kids to a score of 91 in their allotted 8 overs.
In response to the daunting target, the Proteas started slowly as
Waalied Adams, the man of the match, was again proving to be a thorn in their
side, this time with the ball. At the halfway stage, the Proteas had only 38
runs on the board despite the experienced Alviro Pietersen doing his best at
the crease. Needing 53 runs from 24 balls, the Proteas could only manage
another 20 runs, and with that, Belvue Primary were the deserving victors.
Team coach and Grade 1 teacher at Belvue Primary, Desiree Layman, was
naturally overjoyed by the result; “I am bursting with pride. The kids were
very nervous this morning and we were worried that they would not perform the
way that we know they can due to their nerves. Some of the players don’t
believe enough in themselves but today’s game will give them more confidence”.
From a proud coach to a proud parent, Wilma Jones also had an amazing
day watching her son take on the Proteas; “I saw that my son has the
temperament to play like Kallis. He started slowly but when he warmed up, he
was unstoppable”.
With the Proteas now only leading the series 2-1, the next game at
Edleen Primary in Kempton Park provides the KFC Mini-Cricket kids the chance to
square things up on December the 19th. This match takes place on the
day before the Proteas play their first KFC T20 International against Pakistan,
providing the perfect backdrop to inspire the young cricketers to get active
and enjoy themselves against their heroes in a game that they love.
Monday, October 14, 2013
2013 KFC Mini-Cricket Festival Pictures
| A KFC Mini-Cricket Kid bowls in a KFC Mini-Cricket match |
| Unlimited Titans player CJ de Villiers keeps wicket in a KFC Mini-Cricket match |
| Unlimited Titans player JP de Villiers poses with a KFC Mini-Cricket kid |
| A KFC Mini-Cricket batter |
| Unlimited Titans player CJ de Villiers watches a KFC Mini-Cricket match |
Thursday, October 10, 2013
Excitement builds for the Limpopo KFC Mini-Cricket Festival
The Limpopo Cricket Union will be hosting a KFC Mini-Cricket
Festival at the Polokwane Club on Saturday 12th October with the aim
of encouraging more and more kids to get active. Starting at 09:00, a morning
of cricketing fun will see a variety of boys and girls from all over the region
getting active together.
Differently-abled kids will also be included in the
festival, but greater emphasis will be placed on hand-eye coordination, ball
catching skills and the basics of the game.
KFC Mini-Cricket has over 100 000 kids actively
participating in the programme around the country, with dedicated volunteer
coaches sharing their passion for cricket, by helping these youngsters get the
most out of the game from an early age.
“The Limpopo region has an abundance of talent spread
far and wide, so it’s important that we host this KFC Mini-Cricket Festival to
bring kids and coaches from various backgrounds together to really enjoy the
benefits of getting active”, says Lauren Turnbull, Sponsorships Manager of KFC
South Africa.
Also attending the Limpopo KFC Mini-Cricket Festival will be
local provincial. With so many players currently playing in the various
domestic franchises having taken up the game at KFC Mini-Cricket level, it is
only fitting that they are present to give needed guidance and inspiration to
the kids on the day.
The kids attending the festival will also get the chance to
audition to become KFC Mini-Cricket Ambassadors. Not only will this provide
them with the opportunity of the provincial players, but successful
participants will stand a chance to get active at the KFC T20 Internationals
and Ram Slam T20 Challenge by participating in activities such as: the coin
toss, taking the field as player escorts and acting as ball boys and girls on
the boundaries at the matches.
There is an exciting 2013/14 KFC Mini-Cricket Season ahead of cricket with the
KFC Mini-Cricket Kids vs the Proteas Tour. Seven lucky competition winners,
selected through a USSD Competition that started on the 8th of September and
ended on the 8th October will get to play a KFC Mini-Cricket game
against the Proteas!
The KFC Mini-Cricket Kids vs the Proteas Tour was launched
in September with the Proteas, captained by AB De Villiers, beating the KFC
Mini-Cricket kids by 15 runs.
Excitement builds for the Mpumalanga KFC Mini-Cricket
The
Mpumalanga Cricket Union will be hosting a KFC Mini-Cricket Festival at the
Driekoppies Stadium in Lowveld on Friday 11th October with the aim
of encouraging more and more kids to get active. Starting at 10:00am a morning
of cricketing fun will see a variety of boys and girls from all over the region
getting active together.
Differently-abled
kids will also be included in the festival, but greater emphasis will be placed
on hand-eye coordination, ball catching skills and the basics of the game.
KFC
Mini-Cricket has over 100 000 kids actively participating in the programme
around the country, with dedicated volunteer coaches sharing their passion for
cricket, by helping these youngsters get the most out of the game from an early
age.
“The
Limpopo region has an abundance of talent spread far and wide, so it’s
important that we host this KFC Mini-Cricket Festival to bring kids and coaches
from various backgrounds together to really enjoy the benefits of getting
active”, says Lauren Turnbull, Sponsorships Manager of KFC South Africa.
Also
attending the Mpumalanga KFC Mini-Cricket Festival will be local provincial.
With so many players currently playing in the various domestic franchises
having taken up the game at KFC Mini-Cricket level, it is only fitting that
they are present to give needed guidance and inspiration to the kids on the
day.
The kids
attending the festival will also get the chance to audition to become KFC
Mini-Cricket Ambassadors. Not only will this provide them with the opportunity
of the provincial players, but successful participants will stand a chance to
get active at the KFC T20 Internationals and Ram Slam T20 Challenge by
participating in activities such as: the coin toss, taking the field as player
escorts and acting as ball boys and girls on the boundaries at the matches.
There
is an exciting 2013/14 KFC Mini-Cricket Season ahead of
cricket with the KFC Mini-Cricket Kids vs the Proteas Tour. Seven lucky
competition winners, selected through a USSD Competition that started on the
8th of September and ended on the 8th October will get to play a KFC
Mini-Cricket game against the Proteas!
The KFC
Mini-Cricket Kids vs the Proteas Tour was launched in September with the
Proteas, captained by AB De Villiers, beating the KFC Mini-Cricket kids by 15
runs.
Wednesday, September 11, 2013
Executive Academy Wins The Eastern Cape Sanlam Kay Motsepe Schools Cup
Executive
Academy of Idutywa won the Eastern Cape provincial title in the Sanlam Kay
Motsepe Schools Cup, at the Dumpsey Adams Stadium in Queenstown on 24th August
after beating Ndamase Senior Secondary School 1 – 0. Both schools will
compete in the National Finals taking place at the King Zwelethini Stadium,
KwaZulu-Natal from 24 – 27 September.
As
provincial champions, the school receives R100 000 to go towards supporting an
educational or sport legacy project. According to the coach, Nkosinathi
Madiyibhi, the school's governing body is still going to discuss how the money
will be spent, but would like to see the funds used to upgrade the science lab
- their Life Science laboratory is not well equipped - and they also need a
computer lab. "Some soccer kit would also be welcome," he said.
Madiyibhi
explains that the Executive Academy is a private school that focuses on
education. “We offer top academic students in the district the
opportunity to get the best education possible to be able to become future role
models and leaders in boardrooms.”
This
is their second time in the Sanlam Kay Motsepe Schools Cup, having been knocked
out in the district stages last year.
Madiyibhi's
background is as a referee. He became an official SAFA referee last year, but
has been officiating since 2006. When he is not coaching at the school he is a
referee for local games in Idutywa.
Ahead
of the national finals, Madiyibhi believes their strikers need to sharpen up
"They didn’t take enough advantage of the midfielders passing them the
ball to set up the goals. The coach identifies Grade 11 striker Yandisa Zaba as
a key player for the team."He is good at distributing the ball to his
fellow players and always initiates short passes on the field," he said.
Yandisa
began playing soccer at 7 years old for United FC in Port Elizabeth. His
parents sent him to the Academy as they offer the best grounding in accounts as
the player wants to study Accountancy at Wits University when he leaves school.
“While I would love to get scouted by a club like Mamelodi Sundowns, my parents
are both academics and want me to get a degree after school and are encouraging
me in that direction.” His mother works for the Department of Agriculture
in Umtata and his father teaches at an Adult Based Education and Training
centre in Butterworth so education is their focus. Zaba lives with his
coach who persuaded him to join the school soccer team.
His
message to his team is that they shouldn’t lose their team spirit or be
intimidated by other teams at the national finals.
Results:
GROUP
A
GROUP B
Malcomess
SSS
Ncedo SSS
Executive
Academy
Ndamase SSS
Khanya Naledi SSS
Kuyasa Combined School
Phakamani SSS
Malcomess
(1)
VS Executive
Academy (0)
Khanya Naledi (1)
VS
Phakamani (0)
Malcomess (0)
VS Khanya
Naledi (1)
Exec Academy (6)
VS Phakamani
(0)
Malcomess
(3)
VS Phakamani (0)
Khanya Naledi (0)
VS Exec Academy (2)
Ncedo (1)
VS Ndamase
(3)
Ncedo (2)
VS Kuyasa (1)
Ndamase
(1)
VS Kuyasa (1)
Ncedo (2)
VS Malcomess (0)
FINAL
Ndamase
(0)
VS Executive
Academy (1)
About
the Sanlam Kay Motsepe Schools Cup:
· The
tournament is run under the auspices of the South Africa Football Association
(SASFA)
Named after prominent businessman
Patrice Motsepe’s late mother, the Sanlam Kay Motsepe Schools Cup offers the
biggest prize money at school level in Africa (R3.4 million in total).
· The
sponsors are: Sanlam, the Motsepe Foundation and the Sanlam Ubuntu-Botho
Community Development Trust.
· The
primary objective of the tournament is to revive the culture of school football
amongst students between the age of 16 and 19 years old.
· The
tournament also gives players the opportunity to showcase their skills to
soccer scouts with the talented players being
recruited into development structures to be nurtured and shaped into
professional players.
Tuesday, September 10, 2013
FRANCE WINS THE 2013 DANONE NATIONS CUP WORLD FINALS
25.000 people packed the stands at Wembley Stadium to
support the world’s biggest international football tournament for 10-12 year
olds
Over 400 children from around
the world descended into Wembley Stadium on Saturday to celebrate the world’s
largest international football tournament for 10-12 year olds at the Danone
Nations Cup World Final. The event saw the world’s most promising U12 football
teams compete at the iconic stadium.
International legend and Danone
Nations Cup Ambassador, Zinédine Zidane, cheered the teams throughout the
afternoon and took part in football chants and a giant Mexican wave alongside
national tournament Ambassadors John Scales (UK), Tom Ince (UK) and Gheorghe
Hagi (Romania). During the tense final between France and Brazil, it was 0-0 at
the final whistle which took the game into penalties. Team France, were crowned
the international winners as they beat Brazil on penalties (3:1), and were
presented with their winning trophy by Zidane at the official tournament prize
ceremony.
Amongst the 32 national teams,
Team South Africa showcased their footballing talents in front of a lively
crowd and beat Bulgaria 7 – 6 on penalties to clinch 29th
position. But where team South Africa scored the most was on the dance
floor, even trading pennants by some countries for a few dance lessons.
So impressed were the organisers of their talent they were asked to perform at
the opening ceremony. “We learnt such a lot about different cultures,” said
Teboho Msiza, the kids reporter who travelled with the team. “But the
country we bonded the most with was Bulgaria. They could all speak
English and some of our team got to learn to speak the language better as
well.” What the youngster enjoyed the most was improving his interviewing
skills.
The event, which was hosted by
British Olympic sprinter Iwan Thomas and TV presenter Abi Griffiths and
included a special performance from Britain’s Got Talent winners Diversity,
football freestyler demonstrations and a giant zorbing competition which took
place on the pitch.
Awards were presented to the
‘Best Player’ of the tournament, Hiro Satho from Japan, the ‘Fair Play’ award
went to the country of Japan for their presentation of the fair play oath, 3rd
place went to Japan, 2nd to Brazil and the winners were France.
Zinédine Zidane, Danone Nations
Cup Ambassador, said: “A massive congratulations to France for winning this
year’s Danone Nations Cup World Final. The teams all showed tremendous skill
and professionalism on the pitch and I’m very proud to be a part of a fantastic
program to help children develop their love for football and grow with respect
for themselves and others around them. I wish everyone the best of luck in the
future.”
Coach of the host team, Ian
Forgie of England, said: “The atmosphere at Wembley was incredible. Our team
are so grateful for everyone who came down to watch and support us and all the
international team. It is an experience the kids will never forget and we are
delighted to have been part of this and send our thanks to Danone.”
Over the Danone Nations Cup’s
fourteen-year history, the tournament has established itself as a highly
respected event and gained official FIFA endorsement. By bringing this
competition to the UK on the anniversary of the 2012 Games, Danone showed real
commitment to helping deliver a sustainable activity, health and sports legacy.
From this, the 2013 World Final was officially recognized by the 'Inspired By
2012' campaign.
Nicolas Riom, Managing Director
for Danone UK & Ireland, said: “For Danone, it is more than just a
competition. It is a way of putting into practice the company's mission, to
bring health through food to as many people as possible, by teaching children
about the positive values of sport and the importance of a proper diet and
exercise. This year, we are fully supporting the award-winning healthy eating
education program for primary schools, ‘Eat Like a Champ’, which we have
created in collaboration with the British Nutrition Foundation and in support
of the Change 4 Life campaign.”
Surrey Sports Park in Guildford
played host to the 32 national teams whom stayed on site, took part in various
training and nutritional learning games and activities. The Danone Nations Cup
World Final event is designed to symbolize a professional football camp so the
children involved experience playing abroad, competing in a competitive
environment, and living and learning together.
The week-long event kicked-off with an official opening
ceremony where the children performed national dances alongside signing the
oath to the ‘Fair Play’ rule. Openness, respect and fair play are the core
principles on which the event is built upon. Everyone involved in the
competition - children, coaches and accompanying adults – undertakes a promise
to respect these values by signing an ethical charter at the opening ceremony.
FINAL
RANKINGS
1 France
2 Brazil
3 Japan
4 Ireland
5 Mexico
6 Netherlands
7 USA
8 Indonesia
9 England
10 Russia
11 Czech Republic
12 Argentina
13 Spain
14 Canada
15 Italy
16 Saudi Arabia
17 South Korea
18 Uruguay
19 Belgium
20 Germany
21 Algeria
22 China
23 Switzerland
24 Belarus
25 Chile
26 Turkey
27 Morocco
28 Romania
29 South Africa
30 Bulgaria
31 Ukraine
32 Tunisia
Thursday, September 5, 2013
Welabasha High School Wins The KZN Sanlam Kay Motsepe Schools Cup Provincial Final.
Welabasha High School from the
UThungulu District of KwaZulu-Natal is the next school to go through to the
national finals of the Sanlam Kay Motsepe Schools Cup competition. They
made it through by beating Sibongumusa High School 5 – 4 on penalties to take
the KZN provincial title in Ladysmith last weekend.
The ultimate prize in the
competition is R1 million to be used to fund sporting and educational
projects. For winning the KwaZulu-Natal title, Welabasha were given
R100 000 which, according to Sandile Sabelo, their coach, will be put to
good use. “The school still needs to decide what to do, but I want us to focus
on building a proper pitch as we train on a field that is filled with rocks and
it’s unsafe for the players,” he said. “We also need to buy each player a pair
of boots. They don’t all have their own, and sometimes they have to borrow.”
This is the first time they have
made it to the provincials. “In previous years the downfall was the
team’s level of fitness and their mental game,” Sabelo said. “This year I think
we are better. We train 4 times a week for 2 hours and on weekends we have a
friendly game. Before the provincials I sat down with my team and informed them
about the benefits that this tournament could bring into the schools if we
ended up winning the R1 million. “The boys now understand that we need to win
this tournament so that we can have our own soccer field.”
Sabelo has been coaching for 6 years and has an
Introductory Coaching Course certificate from SAFA. “Apart from those
qualifications, it’s my passion for soccer that drives me to coach,” he said.
He believes that the Sanlam Kay
Motsepe Schools Cup is doing big things for soccer development in the province.
“More and more schools, particularly in the rural areas, are getting involved
in the tournament, not just because we can win money that will help us be more
effective as a school, but also we get to travel and play against other teams
and learn more about the game, and of course it is the scouts that come and
watch the games giving our youngsters the opportunity of taking their soccer to
the next level.
“We stress the importance of
education to our boys and the importance of a balance between academics and
soccer. The players know that if they want to be called up to the academies
they have to have the right marks.”
The coach identifies right wing
Philani Biyela as a key player in the team. “He is in grade 12, on top of his
class academically and a talented player for the team,” he said.
Philani takes his school work
very seriously. “After matriculating I want study Social Services and become a
Social Worker and help in my community,” he said. “And while I am studying
hopefully I will also become a professional soccer player.”
Ends
About
the Sanlam Kay Motsepe Schools Cup:
· The
tournament is run under the auspices of the South Africa Football Association
(SASFA)
Named after prominent businessman
Patrice Motsepe’s late mother, the Sanlam Kay Motsepe Schools Cup offers the
biggest prize money at school level in Africa (R3.4 million in total).
· The
sponsors are: Sanlam, the Motsepe Foundation and the Sanlam Ubuntu-Botho
Community Development Trust.
· The
primary objective of the tournament is to revive the culture of school football
amongst students between the age of 16 and 19 years old.
· The
tournament also gives players the opportunity to showcase their skills to
soccer scouts with the talented players being
recruited into development structures to be nurtured and shaped into
professional players.
Friday, August 30, 2013
Can Harmony increase their Sanlam Kay Motsepe Schools Cup winnings this year?
To
date, Harmony High School from Virginia in the Free State is the most
successful school in the Sanlam Kay Motsepe Schools Cup, having won R2,2
million in prize money between 2010 and 2012. According to Team Manager Hector
Mokhali, the team competing in the 2013 Free State Provincial finals, happening
on Saturday, 7 September, at the Mangaung Outdoor Sports Centre in
Bloemfontein, might be young and inexperienced, but have what it takes to win
some of the R3.2 prize money on offer this year.
The
school won R700 000 in 2010 after finishing in second place and winning
the provincial finals, in 2011 the school won R1 million first prize and in
2012 finished in third place taking home R500 000. “The funds
we have won to date have made a massive difference to the school learner’s
lives, and the surrounding community,” said Mokhali. “We have a 44-seater
bus, 3 mini-buses, a TV and projector, sprinkler system to keep our sports
fields in top condition and we have even donated R20 000 worth of sports
kit to an underprivileged school in our community.”
But
Mokhali says there is still a lot that is needed and the school Under-19 team
is working hard at training to finish in first place next Saturday. “We
want a projector in every classroom,” he said.
Harmony
won the Lejwelepotsoa district playoffs, despite a team that consists mainly of
new players. “These players are new to this competition and will be a
little bit nervous, but we are expecting them to seize the opportunity, and
follow in the previous players footsteps.” The team has played 14 games in the
tournament so far, and has won them all. “Our aim is to continue our winning
streak,” Mokhali said. “At the same time, we encourage our kids to have fun. Commitment
is what has brought us to where we are today.”
Mokhali believes the Sanlam Kay
Motsepe Cup plays a huge role in soccer development in the country. “I think it
helps young players as well as schools and
community at large. South African soccer has improved as a result and it
particularly benefits the rural areas as they get the opportunity to see the
best coaching and players in the country and improve their own game. Coaches
also get to attend SAFA coaching clinics and then go back into the communities
to put this into practise.
However
Mokhali believes South Africa still has a long way to go to compete
internationally. “In many parts of the world there are extensive and
sophisticated programmes with kids entering them from the age of 5. We do not
have that in our country. Our clubs are also not as wealthy and don’t have very
sophisticated programmes in place. That’s why competitions like the Sanlam Kay
Motsepe School Cup are so important,” he said.
Competing
teams:
|
Fezile Dabi
|
Dr Reginald
Cingo High
|
|
Lejweleputsoa
|
Harmony High
|
|
Thabo
Mofutsanyane
|
Mohato
Secondary
|
|
Xhariep
|
Lere la thuto
|
|
Xhariep
|
Ipetleng High
|
|
Motheo
|
About
the Sanlam Kay Motsepe Schools Cup:
· The
tournament is run under the auspices of the South Africa Football Association
(SASFA)
Named after prominent businessman
Patrice Motsepe’s late mother, the Sanlam Kay Motsepe Schools Cup offers the
biggest prize money at school level in Africa (R3.4 million in total).
· The
sponsors are: Sanlam, the Motsepe Foundation and the Sanlam Ubuntu-Botho
Community Development Trust.
· The
primary objective of the tournament is to revive the culture of school football
amongst students between the age of 16 and 19 years old.
· The
tournament also gives players the opportunity to showcase their skills to
soccer scouts with the talented players being
recruited into development structures to be nurtured and shaped into
professional players.
Subscribe to:
Posts (Atom)

+v+Okiep+(Blue)+(1).jpg)
+v+Okiep+(Blue)+(3).jpg)
+v+Okiep+(Blue)+(4).jpg)



+looks+on+during+the+KFC+Mini+Cricket+Kids+v+Proteas+at+Belvue+Primary+School+-+Copy.jpg)





















.jpg)







+Sbongumusa+Player++(Red+&+Blue).jpg)
.jpg)


.jpg)