Wednesday, July 19, 2017

COCA-COLA® HERO OF THE DAY (DAY 2)



Dian Bleuler from South Western Districts has been named the Coca-Cola Hero of the day for day 2 of the U18 Coca-Cola Craven Week.

The prestigious Coca-Cola Hero of the Day award is presented on each day of the tournament in recognition of a game changing ‘hero’ moment.  Dian was selected for the award by a Coca-Cola appointed panel of rugby experts, led by Springbok legend Victor Matfield after he scored two tries and was involved in a third try where he touched the ball twice in the same movement.

'It is a great privilege to be the Coca-Cola Hero of the Day in this year's Coca-Cola Craven Week,' said Dian.

“You first have to do your basics right and then be able to finish it off and Dian did just that. He scrummed hard and was influential in the set pieces and then found himself in position to score two tries and assist his team mates in another, that takes a very good player to do that and that is why he is our Hero of the Day Today,” said Victor Matfield.


Phindi Phiri, Coca-Cola South Africa’s Marketing Assets Manager, “Congratulations to Dian for being chosen as the Coca-Cola Hero of the Day for day 2. The Coca-Cola Craven Week is where South Africa’s best, up and coming rugby players are identified – this is where heroes are made. For players like Dian this is hopefully just the beginning of a long and successful career in rugby.”


About the Coca-Cola® Craven Week
The Coca-Cola Craven Week is an annual rugby union tournament aimed at identifying the top school rugby players in the country. The tournament started in July 1964, and is named after the legendary Springbok rugby union player and coach Dr Danie Craven.  Coca-Cola became the naming rights sponsor in 1985. There are four tournaments that take place during the Coca-Cola Youth Weeks, namely the Coca-Cola U/13 Craven Week, Coca-Cola U/16 Grant Khomo Week, Coca-Cola U/18 Academy Week and the Coca-Cola U/18 Craven Week.  Many of South Africa’s top rugby players have participated in the Coca-Cola Craven Weeks as a springboard to their professional careers including former World Cup winning captain’s John Smit and Francois Pienaar.

About The Coca-Cola Company
The Coca-Cola Company (NYSE: KO) is the world's largest beverage company, refreshing consumers with more than 500 sparkling and still brands and more than 3,800 beverage choices. Led by Coca-Cola, one of the world's most valuable and recognizable brands, our company’s portfolio features 20 billion-dollar brands, 18 of which are available in reduced-, low- or no-calorie options. Our billion-dollar brands include Diet Coke, Coca-Cola Zero, Fanta, Sprite, Dasani, vitaminwater, Powerade, Minute Maid, Simply, Del Valle, Georgia and Gold Peak. Through the world's largest beverage distribution system, we are the No. 1 provider of both sparkling and still beverages.  More than 1.9 billion servings of our beverages are enjoyed by consumers in more than 200 countries each day. With an enduring commitment to building sustainable communities, our company is focused on initiatives that reduce our environmental footprint, create a safe, inclusive work


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