Saturday, August 8, 2015

COCA-COLA® U18 CRAVEN WEEK HERO TO DON GREEN AND GOLD


Blue Bulls scrumhalf, Embrose Papier, who was named the Coca-Cola® Hero of the Day for day 5 of the U18 Coca-Cola® Craven Week has been selected for the Coca-Cola® SA Schools team which will be taking on England, France, Wales and Italy later this month. 

The team, which is made up of twenty six players, was selected by a panel of national and SA Schools selectors following the conclusion of the Under-18 Coca-Cola Craven® Week in Stellenbosch.

Embrose, who hails from Hoerskool Garsfontein, is one of four players to retain his place in the squad and was one of five prestigious daily Coca-Cola® Hero of the Day winners at the U18 Coca-Cola® Craven Week.

The Coca-Cola® Hero of the Day was awarded to a player who inspired or changed his team’s fortunes with a hero moment.  Embrose was selected for a standout run in the Blue Bull’s match against Boland, which lead to a try and inspired his team to a dominant win on the final day of the tournament.

As a result of his heroic play at the U18 Coca-Cola® Craven Week, Embrose will now don the green and gold of the Coca-Cola® SA Schools team in their upcoming international series. 

Fetsi Mbele Coca-Cola Africa’s Senior Communications Manager: Brand Experience commented, “Coca-Cola South is extremely proud to support the development of South Africa’s next rugby heroes through the sponsorships of the Coca-Cola® SA Schools team and the Coca-Cola® Youth Weeks.  The development of heroes such as Embrose is what the Coca-Cola® Youth Weeks are all about.  We at Coca-Cola have had the privilege of witnessing first-hand the success of the Coca-Cola® Youth Weeks and the incredible foundation they have created for schoolboy rugby in South Africa. The sponsorships of the Coca-Cola® SA Schools team and the Coca-Cola® Youth Weeks also signify the importance of living an active healthy lifestyle through participation in sport.  Playing sport, together with a balanced diet, may play an important role in maintaining a healthy way of life.  I look forward to following the progress of Embrose and his fellow graduates of the 2015 U18 Coca-Cola® Craven Week as they carve out a career for themselves in South African rugby”  

The Coca-Cola® SA Schools team will face Wales on 7 August at City Park Stadium in Cape Town, France on 11 August at Outeniqua Park in George and England on 15 August back at City Park Stadium in Cape Town.

[ENDS]


Media Contact
Shawn Belluigi
Tel: 083 675 4338


About The Coca-Cola Company
The Coca-Cola Company (NYSE: KO) is the world's largest beverage company, refreshing consumers with more than 500 sparkling and still brands. Led by Coca-Cola, one of the world's most valuable and recognizable brands, our Company's portfolio features 16 billion-dollar brands including Diet Coke®, Fanta®, Sprite®, Coca-Cola Zero®, Glaceau vitaminwater®, Powerade, Minute Maid®, Simply, Georgia and Del Valle.  Globally, we are the No. 1 provider of sparkling beverages, ready-to-drink coffees, and juices and juice drinks.  Through the world's largest beverage distribution system, consumers in more than 200 countries enjoy our beverages at a rate of 1.9 billion servings a day.  With an enduring commitment to building sustainable communities, our Company is focused on initiatives that reduce our environmental footprint, support active, healthy living, create a safe, inclusive work environment for our associates, and enhance the economic development of the communities where we operate. Together with our bottling partners, we rank among the world's top 10 private employers with more than 700,000 system associates.  For more information, visit Coca-Cola Journey at www.coca-colacompany.com, follow us on Twitter at twitter.com/CocaColaCo, visit our blog, Coca-Cola Unbottled, at www.coca-colablog.com or find us on LinkedIn at www.linkedin.com/company/the-coca-cola-company.





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