Sunday, September 8, 2013

KFC Mini-Cricket kids vs Proteas Launch


The launch of the KFC Mini-Cricket Kids vs Proteas Tour took place on the 8th September at Montecasino, Fourways. An assembled team of KFC Mini-Cricket kids took on a Proteas side, marking the start of a cricket season that will see kids in seven KFC Mini-Cricket teams from seven regions squaring up against their heroes.  Games will either take place at parks, shopping centres or schools with the aim of attracting as many supporters as possible.  

The seven winners will be selected through a USSD competition mechanism where entrants dial*120*7535# to enter.  A lucky draw will be held for each region after the competition closes on 8th October 2013 were the lucky winners, and their KFC Mini-Cricket team, will then play a game against the Proteas. 

“In keeping with our focus in getting more  kids active, we believe there is no better way to achieve this than by  getting the Proteas to play kids and their teams, and encourage activity and fun on the pitch” said Lizanne Bartlett, Marketing Director KFC South Africa

This once in a lifetime tour will make for unique and exciting contests. Not only will the kids in the winning schools get to enjoy the day, the public in the region will be encouraged to attend and support too, providing them with exclusive photo and autograph opportunities with their local heroes.

With over 100 000 kids getting active in the KFC Mini-Cricket programme throughout South Africa, the Proteas are in for a stern test. The on-field rivalries may be unlikely ones, but the passion and enthusiasm will be at an all time high as the stars of tomorrow get to play against the stars of today for the ultimate cricketing bragging rights.

“After playing against the kids last year when we left for Australia and getting bowled out on the 2nd ball, I know these matches won’t exactly be light-hearted exhibitions. But I’m looking forward to getting active with the kids, their passion for the game is always very inspiring” said AB de Villiers.

The KFC Mini-Cricket Kids vs Proteas Tour is just another way that kids will get a chance to get active. Together with other opportunities in the KFC T20 International Series and Ram Slam T20 Challenge this summer, KFC Mini-Cricket kids will also be encouraged to get their friends to get active.
“KFC Mini-Cricket - getting kids active.”

The KFC Mini-Cricket Kids vs Proteas Tour fixtures are as follows:
-          9 October 2013:  Proteas vs a school from Bloemfontein
-          5 November 2013:  Proteas vs a school from Cape Town
-          19 November 2013:  Proteas vs a school from Johannesburg
-          1 December 2013: Proteas vs a school from East London
-          13 January 2014:  Proteas vs a school from Pretoria
-          5 February 2014:  Proteas vs a school from Durban
-          7 March 2014:  Proteas vs a school from Port Elizabeth

Pictures
                      1. AB de Villiers and Player of the Match Jemma Searle at the after match awards ceremony at the KFC Mini-Cricket Kids vs Proteas Tour launch at Montecasino. There will be 7 more games in the major centres around South Africa.
                      2. The Proteas in the dugout waiting for their turn to bat in the KFC Mini-Cricket Kids vs Proteas tour launch at Montecasino.
                      3. KFC Mini-Cricket kids waiting for their turn to play against the Proteas in the KFC Mini-Cricket Kids vs Proteas tour launch at Montecasino.

                      4. KFC Mini-Cricket Kids and the Proteas having their photos taken before the match started in the KFC Mini-Cricket Kids vs Proteas tour launch at Montecasino.





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