Thursday, December 12, 2013

COCA-COLA KHAYA MAJOLA CRICKET WEEK KICKS-OFF


The 2013 Coca-Cola® Khaya Majola Cricket Week kicks off in Durban on 16th December and for five days 200 of the top under-19 schoolboys cricketers from around the country will be in action and new heroes will be made. Teams representing Cricket South Africa’s 16 provincial unions will play in three formats of the game: timed cricket, 50 overs and T20.

The Under-19 Coca-Cola® Khaya Majola Cricket Week is seen within cricket circles as a stepping stone for teenagers who want to play professional cricket and ultimately represent South Africa at an international level. Over 200 players who have come through the week have gone on to play for South Africa, including the three captains currently leading the Test, ODI and T20 teams: Graeme Smith, AB De Villiers and Faf Du Plessis.

Kearsney College in Botha’s Hill will be the central hub for the week, with matches played there, on surrounding fields and in the Durban area, including the Kingsmead Oval. At the end of the week a South African Schools and a South African Schools Colts team will be announced and they will play against Dolphins teams on 21st December.

The fixtures for the first three days of play are announced beforehand, with the games for the remaining days being arranged on a strength vs strength basis afterwards.

There is no official overall winner at the Coca-Cola® Khaya Majola Cricket Week. The two teams that have played consistently the best throughout the week will meet on the main field on the final day and the winner of that game takes home the trophy.


“Our new campaign expression for all our youth properties, ‘Where Heroes are Made’, epitomizes Coca-Cola® South Africa’s message and our reason for sponsoring development,” explains Fetsi Mbele, IMC Marketing Assets Manager, Coca-Cola® South Africa.  “The success of any national team is directly linked to what happens at school level and we are proud to have played such a crucial part in helping the Proteas become the number 1 Test playing nation in  the world, and not far behind are the ODI and T20 versions of the game.  The future Proteas players will be in the making in Durban in December.”








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