The PR and communications company that is:
• In tune with cutting edge, innovative and integrated PR strategies that combine traditional, online and social media.
• In tune with achieving measurable results and ensuring ROI
• In tune with creativity and innovation
• In tune with media trends and what drives news
• In tune with strategic media partnerships which maximise key message delivery
• In tune with imaginative yet practical and inspirational tools to drive your PR
Sunday, April 21, 2013
KFC MINI-CRICKET COACH OF THE MONTH FOR FEBRUARY - RENEY BOTHA
Reney Botha, from Bongolethu
Primary school, is the February KFC Mini-Cricket Coach of the month winner. An
educator at the school located in Oudtshoorn, she is a fine example of how the
KFC Mini-Cricket programme is making a difference in all communities around the
country, whereby dedicated volunteers like herself do outstanding work in
getting kids active while developing a love for cricket.
Reney is one of over 7 000
volunteer coaches providing that vital first step in Cricket South Africa’s
pipeline to the Proteas. With 16 Provincial KFC Mini-Cricket festivals held
annually throughout South Africa along with countless other smaller festivals,
over 100 000 boys and girls from over 4 500 schools are benefitting
from the efforts of people like Reney.
Back in 2006, Reney accompanied
the Bongolethu Primary school to a Mini-Cricket festival in Oudtshoorn, and
from that day has been fully involved in the programme. Since then she has
taken great pride in her role in the programme; “My role is to build a solid
foundation and create a realistic change to all kids with a brighter future in
cricket circles”, says Reney.
The focus of getting more and
more kids involved and active is something that Reney, and indeed the KFC
Mini-Cricket programme, have in common. The programme includes primary school
boys between the ages of four and ten as well as primary school girls between
the ages of four and thirteen. Differently-abled kids are also included, just
with a larger focus being placed on hand-eye coordination, ball catching skills
and basics of the game.
“It is important for me as a coach
at my school to see that all the children involved get an equal opportunity to
participate in the KFC Mini-Cricket Programme”, says Reney further echoing one
of the great fundamentals of the programme.
Reney feels that the KFC
Mini-Cricket Programme is currently the best sporting code at her school,
little wonder then that players benefitting from it during the time of her
involvement have gone on to be selected for zonal, regional as well as
provincial age group teams.
In recognition for the hard work
and success Reney has enjoyed, together with the title of KFC Mini-Cricket
Coach of the Month she also receives a trophy, a cap and a KFC gift voucher
worth R1 000. A well deserved prize for someone that shares the mindset of
KFC, that through KFC Mini-Cricket many children are able to live active
lifestyles. Lifestyles where cricket and camaraderie shape the way towards a